What is MindSonar® based on?

MindSonar® is like an X-ray machine for the mind

MindSonar® is not a personality test. Personality tests show you what kind of person you are; always and in all circumstances. Many people feel constrained and “boxed in” by such tests. Some personality tests even tell you how healthy or sick your personality is.

MindSonar® measures how you think in a given situation. It assumes that you will think differently in different situations. MindSonar® does not assume that any style of thinking is good or bad. Every way of thinking has its time and place where it can be useful.

  • The MindSonar® Profile is 30 pages of in-depth explanations of how individuals think in a specific context, making the invisible visible, which is then built on with you by MindSonar® Professional.

Using MindSonar®, you can solve your challenges

Identify ways of thinking

Identify ways of thinking

Build a successful team

Build a successful team

Choose the right colleagues

Choose the right colleagues

Increase employee motivation

Increase employee motivation

Develop employee competences

Develop employee competences

Delegate tasks successfully

Delegate tasks successfully

Target your communication

Target your communication

Become even more successful

Become even more successful

Graves’ theory of motivators

Graves’ theory of motivators is a typology of important criteria (values). In MindSonar® profiling, we use them to facilitate the comparison of values with other values.

Benchmarks are the standards by which we judge things around us. For example, when you meet a new person, you can use “honesty” as a yardstick against which to judge them.

Values are very important criteria. For example, “sincerity” can be a value when you meet a new person. If you don’t think a person is very happy, you don’t need to worry about that. But if you think it’s unfair, you might think twice about doing anything about it.


Purple motivators

The criteria are mainly related to safety and security. Other keywords are: belonging, tradition, sense of familiarity, connectedness and age.

Red motivators
The criteria are mainly related to power and respect, mainly on gaining respect and also showing it. Behaviour is impulsive, quick and decisive without thinking of the consequences.

Blue motivators
Criteria that are primarily related to order and safety. Other key words are: discipline, reliability, duty and control.

Orange motivators
Criteria that are all about competition and winning. Other keywords are: success, achievement, results, progress and impact.

Green motivators
Criteria that are mainly related to ideals and loyalty to the group. Other keywords are: harmony, community, connectedness, love, social contact and consensus.

Yellow motivators
Criteria that are primarily related to learning and independence. Other keywords are: creativity, analysis and personal growth.

Turkish motivators
Criteria that are primarily linked to the bigger picture and the overall vision. Other keywords are: responsibility for the Earth as a whole, spirituality, balance and integration.

Metaprogrammes and MindSonar®

They can also be called patterns of thinking, ways of thinking, elements of mindsets or cognitive-perceptual preferences.

Metaprogrammes are patterns of thinking measured by MindSonar®. They can be seen in the way people speak and also in their non-verbal expressions. Metaprogrammes are an important part of a person’s mindset, as their mind-set determines their behaviour and emotions.

Metaprogrammes are found within the science of neuro-linguistic programming, which is a model for studying and transforming personal experiences.